
Where you buy your gear matters.
Certified Independent Retailers. 100% Outdoor Authentic.
Find Your Local Indie
Support Real Outdoor Stores in Your Community

What is an IndieOutdoor Retailer?
Every certified retailer has proven they meet strict independence standards. Just authentic outdoor retailers who've been doing this right for years. Our certification gives you confidence that you're supporting genuine independent businesses that keep outdoor communities thriving.
No corporate ownership. No outside investment. Just local business owners who are actively involved in their communities.
100% Independent
Engage with staff who actually use the gear. Indies showcase the difference between selling equipment and living it.
Real Expertise
Your purchase funds trail maintenance, youth programs, and conservation. These shops sponsor your local outdoor community. The average Indie shop gives back 2% of its gross sales to local and national non-profits.
Community First

When you shop at independent retailers, 52% of every dollar stays in a community compared to just 13% at chains. That means your purchase funds trail maintenance, supports local climbing gyms, and creates jobs at four times the rate of Amazon.
This holds true whether you're buying gear, groceries, or coffee—independents are wired to reinvest locally. When you see the IndieOutdoor Certified mark, you're finding outdoor retailers run by people who know your trails, understand your needs, and invest in the places you love to explore.